MAFED
Add More Value to Creativity.
The Master in Fashion, Experience & Design Management (MAFED) is an intensive 1-year full-time experience that provides you with solid management skills to work in highly creative industries, empowering you to combine the power of imagination with enhanced methodologies and analytical capabilities, consistent strategies and carefully targeted marketing initiatives, enabling you to create lasting, engaging, and imaginative brands that stand the test of time.
Who is it for?
MAFED is the right Master for you if:
MY MAFED in 60 seconds – Elio Di Gregorio
MY MAFED in 60 seconds – Ella Phillips
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Inspired by Italy’s cultural heritage, SDA Bocconi School of Management shows its expertise in three of the highlights of Italian Excellence, namely the arts, fashion and design and food and beverage. |
“My commitment is to build on the trusted heritage of the MAFED and mantain maintaining its leadership position at international levels, so that it can make a real difference for your next job.
My promise is to make your experience through this journey unforgettable, not only because of the excellent program we are designing for you, but also thanks to the unique contributions of our impressive partner companies, and an alumni network that is going to represent a major asset for the rest of your personal and professional life.”
MAFED was a whirlwind, life changing year that I will never forget, and by which I am forever changed. In the middle of a global pandemic, I, like many of my classmates, took the crazy chance to move to a new country while the whole world was still upside down, unsure of how classes would be held and what our daily lives would look like. We felt the fear and we did it anyway - our very own crash course in learning to trust our instincts.
If there’s anything covid-19 has taught us, it’s that we are resilient. Things may not always go as planned, but we were able to adapt and persevere. Covid-19 also taught us just how quickly the world moves, just how quickly the world changes. Our year flew by quicker than I would ever have imagined. When I look back, I wonder how we managed to fit it all in: all the classes we started, all the project and exams we carried forward. Nevertheless, amidst the stress, the late nights, the many group projects, and the hours spent pouring over slides and notes we made it, yet another reminder that nothing worth having comes easy.
Most importantly, I can say, without a doubt, that this year was well-spent, having learned a lot about business, fashion, and myself. We learned, we grew personally and professionally and we will all become better people and employees for it. And one day, I can only hope we will each be invited back to Bocconi to tell the future MAFED students how this incredible experience had helped us achieve our dream career.
Why would you recommend the SDA Bocconi MAFED?
Because it is the best program out there! The combination of Fashion and Business is what I found most appealing. If you add one of the World’s most renowned Business Schools with the passion for fashion which you will only find in Milan, MAFED is the result.
What has impressed you most about the SDA Bocconi MAFED?
The dedication of the Professors and Teachers, the close ties to the industry and the very international alumni.
What didn't you expect from your Master that has positively surprised you?
I loved to write my business plan. It was a once in a lifetime experience and led to founding of my own brand - LILI RADU. Just recently I launched my second brand. I will always remember the hours I spent in "the box."
What kind of impact is the Master having on your life and career?
As mentioned above, without MAFED I would probably not have founded my own company, or it would have most probably not been so successful :-).
Describe your SDA Bocconi experience and the importance of taking an International Master in Milano, at SDA Bocconi.
If you want to work in Fashion, MAFED clearly has to be your first choice. After working in PR and Marketing I wanted to learn more about Fashion. The combination of Fashion and Business knowledge is what makes this program so unique. From day one, I knew that I had made the right choice. I enjoyed and sucked in every little bit of it. Not only did I learn a lot and build the foundation for my own brand but also met a very international and diverse crowd of students who are now very close friends. Today I still feel close to SDA Bocconi and am very proud to be able to hold a lecture from time to time to share my founding experience. I am not exaggerating when I say that MAFED changed my life!
