Carolina Guerini

Marketing and Sales

Biography

Latest publications

ADDIS M., GUERINI C. Customer centricity dal dire al fare Economia & Management, 2017, vol.3, pp.10-16
Guerini C., Stocchi L. Applicazioni mobile: la relazione tra utilizzo e immagine Micro & Macro Marketing, 2016, vol.2
Guerini C., Minelli E. Knowledge-oriented Technologies & Network Marketing Direct Selling Organizations (NMDSO): some preliminary insights into the nature and the goals of shared knowledge IC3K, 2016
Guerini C. Network Marketing Tools Egea, , 2016
Guerini C. When Are Apps Worth Paying For? An Analysis of the Market Performance of Mobile Apps Journal Of Advertising Research, 2016
Guerini C. Network marketing: un modello vincente anche nella crisi Economia & Management, 2013, vol.6/2013, no. 6, pp.7-18