For the second year in a row, the NBPA (the union for current professional basketball players in the NBA) is holding “Branding in the Global Economy” at the SDA Bocconi School of Management for current players in the world’s most prestigious basketball league. Headed by Dino Ruta and Luana Carcano, the program is offered by the International Business Academy (IBA), created by the NBPA for its 450 players who increasingly feel the need to gain international insight and experience, in business and management as well.
Nemo propheta in patria: no man is a prophet in his own land. And Alan Friedman, in this sense, would have the advantage of not being Italian. However, even if he is an American journalist and essayist who has lived in Italy for a very long time, it was hard for him as well, at the beginning of May, to predict how one of the most complicated political crises of our republican history would end.
Naturally, the guest stars throughout the 18th edition of the 1-year full-time Master in Corporate Finance (MCF) were all main representatives of today's financial world.