STORE MANAGEMENT

Rethinking the store in the omnichannel era

€ 500
Price (+ VAT)
Italian
Language
On Demand

SDA Bocconi's new On Demand Online Programs are accessible from any device, and match your agenda and your specific needs. Anytime anywhere.

The course explores the main design and management phases of a multi-brand store designed and experienced as a relational environment centered on Customer Experience. Taking the latter's point of view, the topics covered will be related to pre-store, in-store and post store activities along a continuum that is based on a seamless circular process.

Visit the Italian page

"Ti accompagneremo lungo il processo di progettazione e gestione del punto vendita, pensato e vissuto come ambiente relazionale centrato sull’esperienza del cliente, soffermandoci sulle questioni più attuali dello store management per stimolare riflessioni, idee e, perché no, anche ripensamenti"

 

Go to the CV

Karin Zaghi
Director
Take action

Related Articles

Motorway concessions: excess profitability?
Reading time 6 min
Ten Information/Cyber Security Principles for Companies
Authors
Reading time 5 min
From Mega-event to Sustainable Urban Regeneration: The Ar...
Reading time 7 min