Gabriella Lojacono

Strategy and Operations

Biography

Latest publications

LOJACONO G. The Future of Luxury Customer Experience: How to Create High-Value, Personalized Omnichannel Experiences Kogan Page, , 2024
LOJACONO G. L’autenticità genera unicità, fiducia e fedeltà Economia & Management, 2023, no. 3, pp.34-37
LOJACONO G. L’eccellenza si fa in gruppo: il caso Florence Economia & Management, 2023, no. 3, pp.26-30
LOJACONO G. Il Lusso è Cultura in Manager del Futuro E. Baglieri(Ed), Egea, chap. 8, pp.123-135, 2022
LOJACONO G. The fine line between localization and cultural appropriation in personal luxury goods: An exploratory study Strategic Change, 2022, vol.31, no. 5, pp.487-496
LOJACONO G., PAN L. R. Y. Resilience of Luxury Companies in Times of Change De Gruyter, Berlin, Germany, 2021

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EMiLUX Executive Master in Luxury Management
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