Curriculum Vitae
SDA Fellow
Degree in Philosophy, University of Milan, 1983
Ph.D. in Mass Communication, Indiana University (Bloomington, USA), 1998
Academic position and/or Professional activities
Contract Professor, Department of Management, Bocconi University, Milan
Research Interests
- Innovation in communication and marketing
- Digital marketing
- Social media metrics
- Online reputation
- Consumer Behavior
- Markets as networks
- Service networks
Director
Communication & Content
DIGITAL COMMUNICATION - ONLINE EDITION
Language
ENGLISH
Total duration
5 Days
Start date
25 Oct 2021
End date
3 Dec 2021
Marketing
SERVICE DESIGN IN THE DIGITAL ERA
Language
ENGLISH
Total duration
4 Days
Start date
26 Apr 2021
End date
23 May 2021
Marketing
BIG DATA AND ARTIFICIAL INTELLIGENCE MARKETING
Language
ENGLISH
Total duration
4 Days
Start date
3 Dec 2020
End date
22 Dec 2020