Dec 2023 12:00 - 13:30 | CET

MAMA: Exploring Contemporary Challenges in Cultural Heritage Management – A Case Study: The Museo Egizio di Torino

Format Online
Language ENGLISH
Location Online

Microsoft Teams

Join us for an engaging online class that delves into the dynamic world of cultural heritage management. In this exclusive conversation, Prof. Andrea Rurale, Director of the Master in Arts Management and Administration (MAMA) program at SDA Bocconi, will engage in a thought-provoking dialogue with Mr. Christian Greco, Director of the Museo Egizio di Torino.

Discover the intricacies of preserving and promoting cultural heritage in the modern age as we explore the fascinating journey of the Museo Egizio di Torino. This unique case study will unravel the complexities and innovative strategies employed in managing one of Italy's renowned cultural treasures.

Gain insights from Prof. Andrea Rurale's expertise in cultural heritage management. Explore the challenges faced by the Museo Egizio di Torino and the strategies implemented for success. 

Learn about the intersection of academia and real-world practices in preserving cultural heritage.


This online class is not just an opportunity for current students on campus but also an exclusive teaser for potential future students interested in the MAMA program offered by SDA Bocconi.


Don't miss this chance to be part of a stimulating conversation that transcends boundaries and explores the contemporary landscape of cultural heritage. Secure your virtual seat for an enriching experience that goes beyond the classroom.


Keynote Speakers

Andrea Rurale
Program Director,
Master in Arts Management and Administration
Go to cv
Christian Greco
Museo Egizio di Torino
Fabrice Charlot
Recruiting & Admissions

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