Olga Annushkina
Associate Professor of Practice

Biography
Olga Annushkina is an Associate Professor of Practice in the Strategy and Operations Area at SDA Bocconi School of Management.
Her collaboration with SDA Bocconi began in 2003. Since then, she has conducted numerous courses on strategic management, internationalization strategies, and scenario planning. She has implemented various training and executive education projects for major companies (in energy, electronics, pharmaceuticals, consumer goods), banks, and insurance companies. Her research focuses on four fundamental themes: internationalization strategies, competitive strategies, and scenario planning.
As the author and co-author of numerous books and articles on her areas of expertise, she notably co-authored the book "The Art of Going Global." Her works have been published in prestigious journals such as Economia & Management, Critical Perspectives on International Business, European Journal of International Management, and International Finance Review. Olga served as the SDA Bocconi coordinator for Italy in the Global Competitiveness Report of the World Economic Forum (2004-07). She has been an Aspen Junior Fellow (2007-10) and a Visiting Professor at the Graduate School of Business Administration of Moscow State University (Russia), Munich Business School (Germany), Vlerick Business School (Belgium), and the University of Zurich (Switzerland). She is the recipient of nine awards for excellence and innovation in teaching and research. Before joining the faculty at SDA Bocconi, Olga worked for several international management consulting firms.
She holds a Master's degree in Finance and a Ph.D. in Management from Moscow State University (Russia), and an MBA from SDA Bocconi School of Management.
Recent Publications
- 2020
The Art of Going Global. A Practical Guide to a Firm's International Growth
ANNUSHKINA, O., A. REGAZZO - "The Art of Going Global. A Practical Guide to a Firm's International Growth" - 2020, Palgrave Macmillan, Great Britain - 2016
How do emerging markets differ from developed markets?: A conceptual and empirical analysis
ANNUSHKINA, O., H. MERCHANT, R. TRINCA COLONEL, E. BERSELLI, "How do emerging markets differ from developed markets?: A conceptual and empirical analysis" in Handbook of Contemporary Research on Emerging Markets., H. Merchant (Ed.), Edward Elgar Publishing, chap. 1, 2016 - 2016
Strategy Execution at Mediolanum Bank
ANNUSHKINA, O., G. INVERNIZZI, "Strategy Execution at Mediolanum Bank" in The Italian Model of Management., L.Serio (Ed.), Greenleaf Publishing, pp. 103-119, 2016 - 2015
Art of Management. Experience of orchestra directors (L’arte di dirigere. Esperienza dei direttori d’orchestra)
ANNUSHKINA, O., A. GRYAZNOVA, V. MARSHEVA, "Art of Management. Experience of orchestra directors (L’arte di dirigere. Esperienza dei direttori d’orchestra)", Economia & Management, 2015, no. 2, pp. 89-111 - 2014
The internationalization of Russian mobile telecommunications operators
ANNUSHKINA, O., "The internationalization of Russian mobile telecommunications operators" in Emerging Market Firms in the Global Economy (International Finance Review, Volume 15)., C. Pattnaik, V. Kumar (Eds.), Emerald Group Publishing Limited, pp. 121-144, 2014 - 2013
Exploring processes and capabilities in offshoring intermediation
LOJACONO, G., O. ANNUSHKINA, "Exploring processes and capabilities in offshoring intermediation" in The offshoring challenge: strategic design and innovation for tomorrow's organization., T. Pedersen, L. Bals, P.D. Ørberg Jensen, M. M. Larsen (Eds.), Springer, pp. 79-98, 2013
Grants & Honors
Teaching Innovation Award, SDA Bocconi School of Management, 2026
Teaching Innovation Award, SDA Bocconi School of Management, 2022
Best Case Study Award “Strategy Execution at Mediolanum Bank”, SDA Bocconi School of Management, 2016
Entrepreneurship in teaching Award, SDA Bocconi School of Management, 2015
Best contribution to the internationalization of customized executive education, SDA Bocconi School of Management, 2012
Entrepreneurship in teaching Award, SDA Bocconi School of Management, 2012
Best teacher for undergraduate programs, Lomonosov Moscow State University, 2009
Best contribution to the internationalization of customized executive education for banks and financial institutions, SDA Bocconi School of Management, 2009
Best contribution to the internationalization of customized executive education, SDA Bocconi School of Management, 2007

