Latest publications

Valsesia F., Nunes J. C., ORDANINI A. I am not talking to you: Partitioning an audience in an attempt to solve the self-promotion dilemma Organizational Behavior And Human Decision Processes, 2021, vol.165, pp.76-89
Nunes J. C., ORDANINI A., Giambastiani G. The Concept of Authenticity: What It Means to Consumers Journal Of Marketing, 2021, vol.85, no. 4, pp.1-20
COLM L., ORDANINI A. Forgiare il Futuro. L'effectuation Theory e il Percorso Imprenditoriale di Loccioni Egea, Milano, Italy, 2021
Nijssen E. J., ORDANINI A. How important is alignment of social media use and R&D–Marketing cooperation for innovation success? Journal Of Business Research, 2020, vol.116, pp.1-12
Kim C., Kannan P. K., Trusov M., ORDANINI A. Modeling Dynamics in Crowdfunding Marketing Science, 2020, vol.39, no. 2, pp.339-365
COLM L., ORDANINI A., Bornemann T. Dynamic Governance Matching in Solution Development Journal Of Marketing, 2020, vol.84, no. 1, pp.105-124

Grants & Honors

Excellence in Teaching Innovation - PhD School - UniversitĂ  Commerciale Luigi Bocconi , 2019