DATA ANALYSIS FOR BUSINESS: FOUNDATIONS

Fundamentals of data analysis for manager Online Program can be attended whenever and in any way you want. To optimize your learning experience we suggest you to spread it over a 6 weeks’ period with an average time commitment of approximately 3 hours per week. Each week comprises learning units varying in content, applications and tools: for example, videos, interviews, exercises, tests, questionnaires, tutorials, papers, case studies and so on.

The Program includes a final assessment and a satisfaction survey, both needed to receive the SDA Bocconi certificate.

Contents are presented through 6 modules:

INTRODUCTION AND DATA GATHERING

• Introduction and fundamentals
• Data Types

DATA VISUALIZATION (PRESENTING DATA WITH TABLES AND CHARTS)

• Tables and Charts for Categorical Data
• Tables and Charts for Numerical Data

SUMMARY STATISTICS (PRESENTING DATA WITH NUMERICAL MEASURES)

• Measures of Central Tendency
• Measures of (Non-Central) Location
• Box-and-whisker Plot
• Measures of Variability
• Shape of the Distribution
• Spotting and Handling Outliers

REPORTING

• Using Excel to Create a Report (Table, Charts and Measures)
• Reading and Understanding a Statistical Report

RANDOM VARIABLES and NORMAL PROBABILITY DISTRIBUTION

• Linear Combinations of Random Variables and Standard Scores 
• Probability and Normal Distribution

LINEAR CORRELATION AND REGRESSION LINE

• Bivariate Analysis
• Linear Correlation Analysis
• Regression Line