Joachim Vosgerau

Marketing and Sales

Full Professor

Marketing Management

joachim.vosgerau@unibocconi.it

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Latest publications

VOSGERAU J., Scopelliti I., Huh Y. E. Exerting Self-Control ? Sacrificing Pleasure Journal of Consumer Psychology, 2020, vol.30, no. 1, pp.181-200

VOSGERAU J., Simonsohn U., Nelson L. D., Simmons J. P. 99% impossible: A valid, or falsifiable, internal meta-analysis. Journal of Experimental Psychology: General, 2019, vol.148, no. 9, pp.1628-1639

VOSGERAU J., Peer E. Extreme malleability of preferences: Absolute preference sign changes under uncertainty Journal of Behavioral Decision Making, 2019, vol.32, no. 1, pp.38-46

John L. K., Loewenstein G., Acquisti A., VOSGERAU J. When and why randomized response techniques (fail to) elicit the truth Organizational Behavior and Human Decision Processes, 2018, vol.148, pp.101-123

Brandimarte L., VOSGERAU J., Acquisti A. Differential discounting and present impact of past information. Journal of Experimental Psychology: General, 2018, vol.147, no. 1, pp.74-92

Huh Y. E., VOSGERAU J., Morewedge C. K. Selective Sensitization: Consuming a Food Activates a Goal to Consume Its Complements Journal of Marketing Research, 2016, vol.53, no. 6, pp.1034-1049

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