Upcoming programs

MARKETING MANAGEMENT ED. INTENSIVA Conoscere il mercato, capire il cliente, gestire e valorizzare il brand
  • Start Date
  • Duration
  • Format
  • Language
  • 14 sept 2022
  • 12 days
  • Class
  • Italian
SALES MANAGEMENT - EDIZIONE AUTUNNALE Valutare, motivare e gestire la forza vendita per ottenere migliori risultati commerciali
  • Start Date
  • Duration
  • Format
  • Language
  • 26 sep 2022
  • 6 days
  • Class
  • Italian
DIGITAL COMMUNICATION - ONLINE EDITION Maximizing technology and data for first-class user experience
  • Start date
  • Duration
  • Format
  • Language
  • 11 Oct 2022
  • 5 Days
  • online
  • English

This program addresses the need to develop a more systematic framework to manage digital communication

SALES EXCELLENCE Idee, metodi e strumenti per ottimizzare la funzione vendite
  • Start Date
  • Duration
  • Format
  • Language
  • 07 nov 2022
  • 4,5 days
  • Class
  • Italian
KEY ACCOUNT MANAGEMENT - EDIZIONE AUTUNNALE Gestione efficace di clienti e prospect strategici
  • Start Date
  • Duration
  • Format
  • Language
  • 16 nov 2022
  • 3 days
  • Class
  • Italiano
MARKETING STRATEGICO Strategie competitive e nuovi approcci al mercato in un mondo iperconnesso
  • Start date
  • Duration
  • Format
  • Language
  • 3 May 2023
  • 3 days
  • Class
  • Italian
NEGOZIAZIONE E STIPULA DI UN CONTRATTO PER BUYER E SELLER Strumenti e tattiche per ottimizzare i processi negoziali di acquisto e vendita
  • Start date
  • Duration
  • Format
  • Language
  • 22 Nov 2023
  • 3 days
  • Class
  • Italian
  • Bestseller
SOCIAL MEDIA MARKETING Interattività e contenuti per creare valore con i clienti
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 6 weeks
  • 3 hours
  • On Demand
  • Italian
  • 500€

The program explains the potential and strategic role of social media marketing, redesigning the customer’s digital experience.

  • Bestseller
COMPETENZE PER VENDERE Ricercare e acquisire nuovi clienti
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 6 weeks
  • 3-4 hours
  • Ondemand
  • Italian
  • 400 €

The program will help you identify real customers, understand their needs and preferences, and communicate in an effective manner to establish lasting and profitable relationships.

VISUAL MERCHANDISING Comunicazione nel punto vendita e valore per il cliente
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 8 weeks
  • 4 hours
  • On Demand
  • Italian
  • 600€

The program analyzes point of sale design and management processes with an experiential approach.

ECOMMERCE MANAGEMENT Gestire le vendite online per una strategia omnicanale
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 5 weeks
  • 3 ore
  • On Demand
  • Italian
  • € 500

At the end of the program you will be able to design, implement and manage an e-commerce business within an omnichannel strategy.

CATEGORY MANAGEMENT Creare valore con la gestione efficace dell'assortimento
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 5 weeks
  • 3 hours
  • online
  • Italian
  • 500€

The program enables you to deal with the whole Category Management process, exploring all the steps for implementing the operational model in a systemic way.

STORE MANAGEMENT Rethinking the store in the omnichannel era
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 5 weeks
  • 3 hours
  • On Demand
  • Italian
  • 500€

The program explores the design and management phases of a point of sale, conceived and experienced as a relational environment focusing on the customer experience.

COMPETENZE PER VENDERE Negoziare con successo con i clienti
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 7 weeks
  • 3 hours
  • On Demand
  • Italian
  • 500€

The program provides the skills needed to manage negotiation processes in commercial contexts, detecting the most appropriate strategies in individual situations.

  • NEW
DIGITAL ANALYTICS PER IL MARKETING Dalle web analytics ai big data
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 6 weeks
  • 3 hours
  • On demand
  • Italian
  • 500€

At the end of the program you will learn how to use key data and metrics, analyzing them with appropriate models and tools.

PREMIUMIZATION. Da marca a premium brand
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 5 weeks
  • 3 hours
  • On Demand
  • Italian
  • 600€

The program explores the journey of brands that pursue brand equity with the aim of becoming premium brands.

COMPETENZE PER VENDERE Analizzare i dati per migliorare le performance sui clienti
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 5 weeks
  • 3 hours
  • On Demand
  • Italian
  • 500€

The program aims at developing sales data analysis skills and provides the knowledge to create effective and objective reports.

COMUNICARE PER CREARE VALORE La comunicazione integrata di marketing
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 7 weeks
  • 3 hours
  • On Demand
  • Italian
  • 400€

The program aims at providing the skills needed to manage marketing communication in a strategic way by designing initiatives that are in line with your goals.

COMPETENZE PER VENDERE Fidelizzare e sviluppare i clienti attuali
  • Duration
  • wkly effort
  • Format
  • Language
  • Price
  • 8 weeks
  • 4-5 hours
  • On Demand
  • Italian
  • 400€

The program focuses on the consolidation and development of business opportunities involving existing customers with a view to building loyalty and expanding business with them.

PROFESSIONAL CERTIFICATE RETAIL MANAGEMENT
  • Structure
  • wkly effort
  • Format
  • Language
  • 4 programs
  • 3-4 hours
  • On Demand
  • Italian

A professional certificate is the conclusion of a training journey, where you will have acquired the specific skills of a profession.

PROFESSIONAL CERTIFICATE IN PERSONAL SELLING
  • Structure
  • wkly effort
  • Format
  • Language
  • 4 programs
  • 3-4 hours
  • On Demand
  • Italian

A professional certificate is the conclusion of a training journey, where you will have acquired the specific skills of a profession.

PROFESSIONAL CERTIFICATE IN REAL ESTATE MANAGEMENT
  • Structure
  • wkly effort
  • Format
  • Language
  • 4 programs
  • 3-4 hours
  • On Demand
  • Italian

A professional certificate is the conclusion of a training journey, where you will have acquired the specific skills of a profession.

Past programs

KEY ACCOUNT MANAGEMENT - EDIZIONE PRIMAVERILE Gestione efficace di clienti e prospect strategici
  • Start Date
  • Duration
  • Format
  • Language
  • 30 mar 2022
  • 3 days
  • Class
  • Italian
CUSTOMER-BASED STRATEGIES AND NEW REVENUE MODELS
  • Start date
  • Duration
  • Format
  • Language
  • 18 May 2021
  • 3,5 days
  • Blended
  • English

The goal of our course is to stimulate business and marketing executives to rethink their market strategies and their revenue models