November 18, 2021
Unintentional but particularly lucky discoveries are believed to underlie great events that have been major scientific revolutions and, on a smaller scale, have marked progress and innovation for organizations and individuals.
When this occurs, the concept of “serendipity” is often evoked. It is a concept that applies well to the digital context and has led to the emergence of some of the biggest players in the “tech” world and their products and services.
Digital Serendipity
1
Welcome Speech | Giuseppe Soda, Dean SDA Bocconi
2
Introduction to Devo Lab Annual Event | Gianluigi Castelli, DEVO Lab Director, SDA Bocconi School of Management
3
Digital Serendipity | Severino Meregalli, DEVO Lab Scientific Director, SDA Bocconi School of Management
4
Serendipity: The Academic Perspective | Gianmario Verona, Rector, Bocconi University
5
Serendipity: The Design Perspective | Federico Casalegno, Head of Experience Planning, Head of Samsung Design Innovation Center
6
Serendipity: The Entrepreneurial Perspective | Andrea Carcano, Co-Founder and CPO, Nozomy Networks
7
Serendipity: The Investors’ Perspective | Anna Gatti, Associate Professor of Practice, Lift Lab Director, SDA Bocconi School of Management
8
Closing Remarks
9
Cocktail