08 April 2018, 04:15 pm ( CEST )

EMMS Class - Consultative and value selling

This is your chance to deeply connect with SDA Bocconi by attending online a real EMMS open class. We are providing this opportunity for candidates to further understand the SDA Bocconi EMMS Community and get a feeling for the real class atmosphere, teaching approaches and learning processes.

You will watch a live, full-length, uninterrupted EMMS session and then have any questions answered about the SDA Bocconi EMMS Program and Admissions process after the class by sending an email to admissions.emms@sdabocconi.it

EMMS Class - Consultative and value selling
This course presents conceptual models, managerial methods, practical tools and real world examples concerning some key sales management decisions. Main topics are: sales management - a general framework; the changing role of selling and sales management in organizations; managing change in the sales force; marketing-sales relationships; managing salespeople’s performance; leading a sales force.

Faculty Member
Paolo Guenzi - SDA Professor, EMMS teacher of Marketing and Sales

We look forward to having you join this session and introducing you to the SDA Bocconi EMMS world.

To attend the event, please register here.