General Management nelle PMI

Guiding growth through managerial development
General Management in SMEs is designed for companies that want to initiate or advance a managerial development process by adopting appropriate tools and methodologies.
The program is tailored for those experiencing strong growth or undergoing a generational transition and feel the need to start a path of organizational evolution, delegation, and decentralization of decision-making — in order to manage their business with greater structure and rationality.
Often, companies grow thanks to the specialized skills of entrepreneurs. While these have driven its development and success, they may eventually become limiting, as other knowledge and competencies are also required. It becomes necessary to delegate to existing team members or hire new ones.
The company’s structure evolves, and with it — ideally ahead of it — the entrepreneur must evolve too. They need to “do” less, “coordinate” more, and “think” much more.
This program will enable you to:
- Lead business growth through a structured managerial approach
- Design strategies and organizational structures aligned with the company's growth objectives
- Strengthen your leadership, delegation, and coordination capabilities to manage evolving organizations
- Master the key business drivers to make more informed and effective decisions

Is this program right for you?
This program is designed for entrepreneurs and managers of small and medium-sized enterprises who want to strengthen their general management capabilities to support business growth, lead organizational transformation and enhance their ability to manage the business effectively. It is particularly valuable when attended by multiple participants from the same company, fostering a shared approach to managerial development and organizational growth.

Connect with our advisors
Learning is never linear. It takes shape over time, combining specific learning needs with practical tools matched to your own challenges.
Talk to our team of Program Advisors to identify the path that best fits your goals and find out how to build a broader development plan through the SDA Bocconi Executive Education Certificate.
Get in touch with Erica Pizzelli
SDA Bocconi Executive Education Certificate
Your initial conversation with our Program Advisors helps shape your path, clarifying your goals and participation options. It is also the required first step toward earning the Executive Education Certificate.
The SDA Bocconi Executive Education Certificate is the formal recognition awarded upon completion of a learning plan designed around your managerial needs. With the Certificate, every program you attend becomes part of a broader design, built on your growth objectives.

What you will learn
The program consists of 12 days totaling 96 equivalent hours and is built on 4 pillars:
How you will learn
Program direction & faculty
- Marina PuricelliDirectorArea: Leadership, Human Resources and Digital TechnologiesResearch domains: Human Resource Management

- Piero AlmientoArea: MarketingResearch domains: Marketing Management

- Antonella CarùArea: MarketingResearch domains: Marketing Management

- Alessandro MinichilliArea: Strategy and OperationsResearch domains: Corporate Governance

- Marco MorelliArea: AccountingResearch domains: Management Control Systems

- Serena MorriconeArea: AccountingResearch domains: Financial Accounting & Analysis

- Paolo MorosettiArea: Strategy and OperationsResearch domains: Entrepreneurship & Family Business

- Guia Beatrice PirottiArea: Strategy and OperationsResearch domains: Competitive Strategy

- Giordana TaggiascoArea: Leadership, Human Resources and Digital TechnologiesResearch domains: Organizational Behavior

- Giovanni TomasiArea: AccountingResearch domains: Management Control Systems

With us, the program becomes reality
The Program Management team supports participants from enrollment through to the end of the program, coordinating and managing every organizational aspect.
SDA Bocconi Campus - Milano

Information
Location
SDA Bocconi School of Management
Via Sarfatti 10, 20136 Milano.By attending at least 80% of the classes, you will receive a Certificate of Participation and a digital badge to share with your network on LinkedIn.
Fees
€ 11.000 + VAT
The fee is exclusive of VAT.
Contacts
Program Advisor
Erica Pizzelli
tel. +39 02 5836 6605
erica.pizzelli@sdabocconi.itProgram Manager
Diana Nasreddin
tel. +39 02 5836 6605
diana.nasreddin@sdabocconi.it
Special payment terms
Bocconi Alumni
Bocconi Alumni are entitled to a 20% reduction on participation fees. To take advantage of the discount, please enter your Alumnus status when registering by indicating “ALUMNI 20” in the notes section. Remember that without this indication, the discount will not be applicable.
Women are good for business
To foster and contribute to women’s professional development, SDA Bocconi School of Management offers them until 8 March 2028 a 20% discount on the participation fee for all Executive Open Programs and Executive Online Programs.
Multiple enrollments
Companies, institutions and public bodies that enroll at least 3 participants in a single program are granted a 20% discount for each registration fee. The concession is not applicable for personal enrollment and must be formalized by the start date of the course.
Corporate education programs
In the case of learning needs involving several resources of the same company enrolled in more than one program, it is possible to define a customized plan from the specific needs of the organization. In this case, our Program Advisors are available to build with the client organizations ad hoc training plans with special pricing.
Partnerships and channel agreements
SDA Bocconi offers the possibility to initiate collaborations that allow them to expand the portfolio of educational trainings to be offered to their members. In this case, the School is available to evaluate partnerships and channel agreements so as to respond in a timely manner to the specific needs of the organization.
By attending at least 80% of the classes, you will receive a certificate of participation in the program and a digital badge to share with your network on LinkedIn.
Additional benefits
Certification of Competencies
This program will enable you to obtain a Certification of competencies: issued upon completion of a voluntary assessment, it is designed to assess your competencies and strengthen your professional profile.
Bocconi Alumni Community
After completing the Executive Education Certificate, you will become part of the Bocconi Alumni Community, a global network of more than 150,000 alumni worldwide connected by the Bocconi experience.
This international community creates opportunities, opens new perspectives and brings together people who share ambition, a sense of belonging and the desire to make a lasting impact.
The brochure walks you through the program and the SDA Bocconi experience. Inside you'll find:


