MAMA.

The Art of Managing the Arts

Leveraging Italy’s excellence in cultural heritage and artistic production, the Master in Arts Management and Administration (MAMA) is a full-time 1-year program, taught in English, designed for students from all over the world. MAMA aims to support artistic innovation and cultural development worldwide, by strengthening the leadership and management skills required for arts organizations to thrive, and for your career to flourish.

MAMA Perspectives
MAMA Perspectives

Why MAMA

MAMA is the Master for you if:

  • You are passionate about arts and culture
  • You want a career as a professional, manager, consultant, or entrepreneur in artistic and cultural fields
  • You want to improve your managerial expertise in one of Europe’s leading schools of management
  • You want to get in touch with top Italian and international arts organizations and their leaders

 

MAMA Partnerships


Juan Ignacio Vidarte
Director General, Guggenheim Museum Bilbao

Marco Balich
President, Balich Worldwide Shows

Muriel Mayette-Holtz
Director, French Academy in Rome - Villa Medici

Many institutions in the fields of Heritage and Performing Arts are participating in the MAMA program with lectures, company visits, research projects, and internships for students. The strong relationship between MAMA and its partners started with ten founding partners, and the network has increased month after month with new connections and agreements.

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Italian Excellence

Inspired by Italy’s cultural heritage, SDA Bocconi School of Management shows its expertise in three of the highlights of Italian Excellence, namely the arts, fashion and design and food and beverage.

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Meet MAMA

Personalized Orientation

MAMA is a challenge to be taken on with a strong dedication. The director and his team will be happy to arrange an individual orientation meeting at school to answer your questions and give you personalized advice. We can also do this by remotely phone or Skype. 

SDA Bocconi organizes events and meetings throughout the year, both online and offline, where you can interact with directors, faculty, alumni, and staff.

See all events

Contact us for more information, to arrange a meeting, request to visit the school, or attend a class.

Key Facts

30+
Partners

Including
Musei Vaticani, Christie's,
MUVE, FAI

78%
Int'l Students

from 22 countries

20+
Cultural Institutions

visited during
MAMA Grand Tour

“Why MAMA? Because you love arts and you think we need managers to innovate and development them. Why MAMA? Because it is time to get rid of the eternal dualism between curatorship and management, we need competent managers with passion and interest for the artistic field they work in, respecting roles and differences, and contributing to the development of the field.”

 

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Andrea Rurale
MAMA Director

Highlights

37
Students

Class Size

22
Countries

Nationalities

3
Years

Average Work Experience

26
Years

Average Age

Field trips are always stimulating, where we have the opportunity to meet and talk with great names of the Italian cultural scene. During the conversation with Paolo Baratta, President of Biennale di Venezia, it was interesting to understand his vision of art’s social function and the role of the Venice Biennale in the contemporary art scene. Baratta pointed out that visitors should be treated as people and not customers. The exhibitions are about exchanges between the art and the visitor, and their unique experience, where every visitor has the chance to be motivated and inspired by them. Learning from different points of view, perspectives and institutions makes the MAMA at SDA Bocconi a more diverse and dynamic program. Going beyond school walls give us practical skills, expanding the knowledge we learn in the classroom.

Mariana Vieira Marcondes - Brasilian
MAMA Student

Looking around at various masters in Cultural Management I was sure MAMA was the best choice for me. After my time at SDA Bocconi, I can say that I was right. Through the study of international cases, meetings with major institutions and professionals in the field and courses with top level professors, the MAMA program prepares its students to overcome the apparent contradiction between management and culture and to ensure the long-term sustainability of cultural institutions to maximize impact. MAMA alumni are critical thinkers with a full set of tools to develop the cultural institutions of the future.
Learning these tools, working in teams with amazing people from all over the world and applying theory constantly to real cases made the experience worthwhile. Combining this with private visits to the most spectacular Italian heritage and cultural sites made it unique.

Damasia Patino Mayer - French/Argentinian
MAMA 2017

Next Steps

Nov 2018
Application Review Start
15 May 2019
Application Deadline
1 Oct 2019
Program Start
Dec 2020
Program End

The SDA Bocconi Experience

More about MAMA

Program

Structure, Learning Model
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