Goal

Who should apply

Program advisory

Calendar and information

Executive

brochure_trade_marketing_oll_2026.pdf

brochure_trade_marketing_oll_2026

CROP1X1

CROP2X1

CROP3X2

CROP3X4

CROP3X5

CROP5X3

CROP4X3

CROP4X5

CROP16X9

CROP21X9

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SDA Bocconi Executive Education Certificate | SDA Bocconi

SDA Bocconi Executive Education Certificate

cristina.popescu@sdabocconi.it

+39 02 58366605

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Program Advisory

In-store brand equity: the design and management of point-of-sale communication

Trade marketing as a source of customer value

The integrated analysis of business performance

Structure and content

Download the brochure to find out more about the Program and the Faculty of the course.

Calendar

Asynchronous

Special payment terms

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View CV

Karin Zaghi

Program direction

Discover

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Channel & Retail Lab

Related Lab

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News

Live

Italian

Online

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All Programs

Maximizing the effectiveness of trade marketing in an omnichannel marketplace

Dal category management all’In-Store communication

Marketing and business development

Trade marketing

Live program

English

Italiano

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