Il business plan
Come tradurre un'idea in un progetto imprenditoriale
Defining the business model
What is a business model? Which are its components, and which are the most useful approaches for its development? This course answers these and other questions, addressing the various topics that make up the chapters of a business plan.
This program is part of the Professional Certificate in Imprenditorialità. For more information, click here

Who should apply
The course is aimed at anyone involved in developing a business project, whether it is a start-up or an initiative within an existing company: entrepreneurs and startuppers, junior consultants, and assistants in Corporate Development, Marketing, Finance, and Accounting functions.
Structure and contents
“Il business plan” Online Program can be attended whenever and however you wish. However, to maximize learning, we recommend spreading the learning commitment over 7 weeks with an average allocation of approximately 3 hours per week.
The journey and the destination
The market
The competition
The offering system
The corporate structure
The financial statement forecast: the economic model
The financial statement forecast: evaluating the business plan
Key Facts
Only purchasable online
SDA Bocconi Certificate
Access duration: 4 months
Information
Enrollment and payment
The application process is totally online.
You can pay for your Online Program by credit card (Visa or Mastercard), Klarna, PayPal, Google pay, Apple pay or instant bank transfers.
Special payment terms
On the occasion of Bocconi Homecoming, Alumni and Alumnae are eligible for special payment terms: 20 % reduction on the fee for SDA Bocconi's Executive Education Programs. An opportunity to continue to grow with the support of the Bocconi Community.
To foster and contribute to women’s professional development, SDA Bocconi School of Management offers them until 8 March 2027: a 20% discount on the fee for all Executive Open Programs and Executive Online Programs.
Program Direction

A business plan is a description of a business project, such as launching a startup, introducing a new product or entering a new market. In this course, we will explore the elements and choices of a successful business model and how to assess its economic and financial sustainability.
Do you have any questions?

Program consultancy
To help you choose your training path in relation to your profile and your objectives, you can contact the Business Development team for a personalized in-depth interview and company training plans.

