Master's in Business Administration | SDA Bocconi Business School

Concentration in Luxury Business Management

This is an almost unique option among concentrations offered by international MBA programs. It is also strategically located in Milan, one of the world capitals of fashion and luxury.

The concentration addresses both theoretical and practical aspects, giving you the opportunity to interact directly with industry managers and to visit some of the most iconic luxury maisons in the world, as well as providing you with professional knowledge and skills to succeed in your job.ù

Given the specificity of the sector, the LBM concentration usually involves a limited number of participants. To join it you must demonstrate specific interests and solid motivations. We will give priority to those who indicate more clearly why this experience is necessary for their personal and professional growth.

LBM Concentration at a Glance

Nurturing Specialized Competencies

  • Retail
  • Merchandising
  • Digital/CRM
  • Go-to-Market and Going Global

 

Pillars of Luxury Management

  • Product
  • Brand

 

Discovering Luxury Management

  • Retail Deep Dive
  • Global Mindset
  • In-Company Project

 

Thanks to the collaboration with Bain & Company Italy, LBM students are offered a joint specialized course on the Bain Altagamma Monitor.



The LBM Concentration Learning Experience

RETAIL IMMERSION

A chance to work in a Luxury Retail environment

CAPSTONE PROJECT

A Luxury Brand Management Capstone
Team Project

STUDY TOUR

An intensive strategic Luxury
Mindset Study Tour

Concentration in Luxury Business Management

Concentration in Luxury Business Management
Concentration in Luxury Business Management