Carmelo Cennamo
Affiliate Professor
Biography
Carmelo Cennamo is a SDA Affiliate Professor of Digital Transformation at SDA Bocconi School of Management. He is Professor of Strategy and Entrepreneurship at Copenhagen Business School.
At SDA Bocconi, as a subject matter expert,Carmelo conducts the project "A guide to platform economy for incumbents", part of the Devo Lab research activities
A frequent speaker in academic, corporate and industry events on platform competition, ecosystem strategy and digital transformation, he also actively contributes to the public debate on the regulatory framework for digital platforms and digital markets.
His research activities focus on platform competition, ecosystem strategy, digital markets and digital transformation. His current research addresses three main questions. The first is the impact of digital platforms on competitive dynamics in a market/sector. The second focuses on the role of ecosystem governance for competitive advantage in companies. The third is aimed at understanding the factors driving digital platform disruption of incumbent businesses and entire sectors.
He is the author of numerous articles on his topics of interest. His work has been published in the Strategic Management Journal, Organization Science, The Journal of Management, Research Policy, The Journal of Management Studies, The Academy of Management Perspectives, The Academy of Managment Discoveries, Information Systems Research, The MIT Sloan Management Review, The California Management Review, among others. Carmelo has won numerous research awards, including the Best Paper Prize (finalist) from the Strategic Management Society (2014, 2018), Best Paper Award (finalist, 2017), Best Paper Proceedings (2017, 2015, 2013), Best Dissertation Award (finalist, 2011), and Distinguished Student Paper Award (2010) from the Academy of Management. Carmelo has served as a guest associate editor for the Information Systems Research's special Issue on platforms and infrastructures in the digital age, and as a guest editor for the California Management Review's special section on Digital transformation. He is a member of the Strategic Managment Society (SMS) and the Academy of Management and a member of the Scientific Board of AgendaDigitale.eu.
Carmelo earned an MSc in Economics from Università Bocconi and a PhD in Strategic Management from IE Business School. He is married with two children.
Recent Publications
- 2024
Externalities and complementarities in platforms and ecosystems: From structural solutions to endogenous failures
JACOBIDES, M. G., C. CENNAMO, A. GAWER, "Externalities and complementarities in platforms and ecosystems: From structural solutions to endogenous failures", Research Policy, 2024, vol. 53, no. 1, pp. 104906 - 2024
Competing for attention on digital platforms: The case of news outlets
MEYER, T., A. KERKHOF, C. CENNAMO, T. KRETSCHMER, "Competing for attention on digital platforms: The case of news outlets", Strategic Management Journal, 2024, vol. 45, no. 9, pp. 1731-1790 - 2024
Not just a game, but a game changer
CENNAMO, C., "Not just a game, but a game changer", Via Sarfatti 25, 2024, no. 3, pp. 52-54 - 2024
Big Tech, Small Tech, and the Dynamics of Technology Life Cycle: The Case of AI’s Evolution
CHENG, Y., C. CENNAMO, C. PANICO, "Big Tech, Small Tech, and the Dynamics of Technology Life Cycle: The Case of AI’s Evolution" in 84th Annual Meeting of the Academy of Management, August 9-13, 2024, Chicago, IL, United States of America - 2024
Should Your Company Build an Open or Closed Ecosystem?
CENNAMO, C., F. ZHU, "Should Your Company Build an Open or Closed Ecosystem?", Harvard Business Review, 23 July 2024 - 2024
Name Your Price: Dual Strategic Responses to Platform Design Change
KARANOVIC, J., H. OZALP, C. CENNAMO, M. BOONS, "Name Your Price: Dual Strategic Responses to Platform Design Change" in 84th Annual Meeting of the Academy of Management, August 9-13, 2024, Chicago, IL, United States of America - 2023
“In Medio Stat Virtus”: Targeted Ad in Social Media Platforms with Heterogeneous Participants
MORINO, P., C. PANICO, C. CENNAMO, "“In Medio Stat Virtus”: Targeted Ad in Social Media Platforms with Heterogeneous Participants" in 83rd Annual Meeting of the Academy of Management, 4-8 August, 2023, Boston, United States of America - 2023
Big Tech, Small Tech, and the Technology Life Cycle: The Case of Artificial Intelligence’s Evolution
CENNAMO, C., Y. CHEN, C. PANICO, "Big Tech, Small Tech, and the Technology Life Cycle: The Case of Artificial Intelligence’s Evolution" in SMS 43rd Annual Conference, 30 September-3 October, 2023, Toronto, Canada - 2023
Digital Platforms Regulation: An Innovation-Centric View of the EU’s Digital Markets Act
CENNAMO, C., T. KRETSCHMER, P. CONSTANTINIDES, C. ALAIMO, J. SANTALÓ, "Digital Platforms Regulation: An Innovation-Centric View of the EU’s Digital Markets Act", Journal of European Competition Law & Practice, 2023, vol. 14, no. 1, pp. 44-51 - 2023
Big Tech’s Impact on Innovation Trajectories: Dynamic Relation between Corporate Activities and Market Activities
CHEN, Y., C. CENNAMO, C. PANICO, "Big Tech’s Impact on Innovation Trajectories: Dynamic Relation between Corporate Activities and Market Activities" in DRUID 2023 Conference, June 10-12, 2023, Lisbon, Portugal
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Grants & Honors
Best Paper prize (with Y. Chen, C. Panico) for the paper “Big Tech, Small Tech, and the Technology Life Cycle: The Case of Artificial Intelligence’s Evolution", Strategic Management Society, 2023
Best Paper proceedings, Technology & Innovation Management Division, Academy of Management, 2017
Best Paper proceedings, Technology & Innovation Management Division, Academy of Management, 2015
Best Paper proceedings, Business Policy & Strategy Division, Academy of Management, 2013
Distinguished Student Paper Award, Business Policy & Strategy Division, Academy of Management, 2010
