Pier Vittorio Mannucci
Associate Professor

Biography
Pier Vittorio Mannucci is an Associate Professor at Università Bocconi. Previously he worked as Assistant Professor at the London Business School.
His research focuses on Creativity, innovation, networks, culture, careers with a particular attention on creativity at the individual and team level and uses different theoretical lenses and methodologies to show that everyone can be creative at work, and we can help people to achieve their creative potential. He is the author of numerous articles on his topics of interest. His works have been published in the Academy of Management Journal, Academy of Management Review, and in the Handbook of Research on Creativity and Innovation, among others.
He has a M.Sc. in Economics and Management for Arts, Culture, Media and Entertainment from Università Bocconi and a PhD in Management from HEC Paris.
Recent Publications
- 2024
Disentangling audiences' reactions to creative content and creative packaging
ORAZI, D. C., P. V. MANNUCCI, "Disentangling audiences' reactions to creative content and creative packaging", Strategic Management Journal, 2024, vol. 45, no. 13, pp. 2763-2790 - 2024
Social networks and novelty recognition: a review and research agenda
MANNUCCI, P. V., J. PERRY-SMITH, "Social networks and novelty recognition: a review and research agenda", Creativity and Innovation Management, 2024, vol. 26, no. 3, pp. 460-472 - 2024
Joining disconnected others reduces social identity threat in women brokers
BRANDS, R. A., P. V. MANNUCCI, "Joining disconnected others reduces social identity threat in women brokers", Organizational Behavior and Human Decision Processes, 2024, vol. 185, pp. 104376 - 2023
The impact of cultural tightness on the relationship between structural holes, tie strength, and creativity
FLIPO, C., P. V. MANNUCCI, K. YONG, "The impact of cultural tightness on the relationship between structural holes, tie strength, and creativity", Journal of International Business Studies, 2023, no. 54, pp. 332–343 - 2022
Creatività in azienda tra falsi miti e buone pratiche manageriali
MANZONI, B., F. MAGNI, P. V. MANNUCCI, "Creatività in azienda tra falsi miti e buone pratiche manageriali", Economia & Management, 2022, no. 1, pp. 102-106 - 2022
“Who are you going to call?” Network activation in creative idea generation and elaboration
MANNUCCI, P. V., J. E. PERRY-SMITH, "“Who are you going to call?” Network activation in creative idea generation and elaboration", Academy of Management Journal, 2022, vol. 65, no. 4, pp. 1192-1217 - 2022
A Time for Carrots and a Time for Sticks: Examining the Effects of Incentive Framing on Creativity
SEZER, A., C. GUTIERREZ, P. V. MANNUCCI, "A Time for Carrots and a Time for Sticks: Examining the Effects of Incentive Framing on Creativity" in 82nd Annual Meeting of the Academy of Management - August 5-9, 2022, Seattle, WA, United States of America - 2022
Embracing multicultural tensions: How team members’ multicultural paradox mindsets foster team information elaboration and creativity
MANNUCCI, P. V., C. E. SHALLEY, "Embracing multicultural tensions: How team members’ multicultural paradox mindsets foster team information elaboration and creativity", Organizational Behavior and Human Decision Processes, 2022, vol. 173, pp. 104191 - 2022
Creative packaging: Disentangling the impact of creative presentation and creative content
ORAZI, D. C., P. V. MANNUCCI, "Creative packaging: Disentangling the impact of creative presentation and creative content" in 82nd Annual Meeting of the Academy of Management - August 5-9, 2022, Seattle, WA, United States of America - 2021
Creatività in Azienda. Strategie e tecniche per produrre idee originali e utili
MANZONI, B., F. MAGNI, P. V. MANNUCCI - "Creatività in Azienda. Strategie e tecniche per produrre idee originali e utili" - 2021, Egea, Milano, Italy
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Grants & Honors
Excellence in Research Award, Università Commerciale Luigi Bocconi, 2023

