The MAMA Class "Business Planning" has been cancelled. While apologising for any inconvenience this change of program may cause to you, we would like to inform you that MAMA Director, Andrea Rurale, is available for a chat with prospective candidates the same Tuesday 24 March from 7:00 pm to 9:00 pm CET. Please register here to request your appointment.
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This is your chance to connect with SDA Bocconi by attending online a Master in Arts Management and Administration (MAMA) class. We are providing this opportunity for candidates to further understand the SDA Bocconi MAMA Community.
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You will watch a full-length online session and then have any questions answered about the SDA Bocconi MAMA Program and Admissions process immediately after the class by sending an email to admissions.mama@sdabocconi.it
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MAMAÂ Class on Business Planning
Within the SMART Entrepreneurship Framework, after conceptualisation and idea evaluation, ideas should be validated. Validation is the process by which, using experiments and observations, the underlying hypotheses are tested. In the class we will look at different validation methods, including the so-called Minimal Viable Products.
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When
24 March, 10:15 - 11:45 (CET)
Keynote Speakers
Mikkel Draebye, SDA Professor of Strategy and Entrepreneurship
We look forward to having you join this session and introducing you to the SDA Bocconi MAMA world.