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Meeting HR Leaders

22 settembre 2010

What a (different kind of) Bank! How HR can make the difference
Prof. Robert Grant, Eni Professor of Strategic Management at
Bocconi University and Dr. Leonardo Cullurà Sales Director
and former HR Director at CheBanca! - Mediobanca Group.

Moderated by: Prof. Umberto Filotto

September, 22nd 2010 from 6.30 pm to 9 pm

Banking is generally considered a business requiring specific and consolidated competences. But like traditional players tend to play traditional games, traditional bankers tend to do banking conservatively as human beings tend to replicate their successful behaviors and leverage on their consolidated skills. So, if you really want to have a customer oriented bank with a dynamic and commercially oriented sales force you might consider employing people that possess relational capabilities more than technical ones. Easy to say, not so easy to do. CheBanca! the new retail bank of Mediobanca Group did it. Figures prove the choice was right. However when you move up the ladder towards more sophisticated services and product what kind of competences do you need? How can you “upgrade” your people without contaminating their relational focus? The story and the perspectives of a success story: how it can evolve and remain a success.

Robert Grant is the Eni Professor of Strategic Management at Bocconi University. He is the author of the best selling textbook “Contemporary Strategy Analysis”, which is widely used in MBA programs in Europe and North America. Prior to joining Bocconi University, he was a Professor of Strategic Management at Georgetown University. He has worked with companies such as Nortel, American Express, Zurich Financial Services and Lockheed Martin. He specializes in Knowledge management and organizational capabilities, strategic planning, organization design.

Leonardo Cullurà, Sales Director and former HR Director at CheBanca! – Mediobanca Group.Former HR Vice-President at ING Direct N.V.- Italian Branch. He has a wideexperience in the corporate sector and as a National Secretary of Confapi Confederazione Piccola e Media Industria (Confederation of Small and Medium Industry). He is married with one daughter.


The Meeting will be moderated by Umberto Filotto.
Segreteria Meeting HR Leaders
Bocconi School of Management