Director's message

Small, medium and large companies operating in the food and beverage industry are looking for future managers who will have both a specialized area of competence and a managerial approach, and will be capable of directing an activity in all of its aspects: technical, human and managerial.

The Master of Management in Food & Beverage is designed to prepare future food & beverage industry professionals by providing an in-depth knowledge across key functional areas such as Strategy, Accounting & Finance, Supply Chain & Operations and Marketing & Sales. This broad curriculum is enhanced by cases, teamwork and field projects focused on critical and topical issues related to the food & beverage industry.

Although the courses constitute one important element of the MFB’s excellent foundation, I do believe excellence not only means knowledge and skills but also experience. This is the reason why many visits and two study tours are made throughout the year, so that participants are embedded in the Italian food & beverage culture, a synonym of excellence worldwide.

My belief is that the extraordinary uniqueness of MFB consists of the opportunity to gain a well-rounded managerial education on food & beverage within an exceptional context – Italy,  the world touchstone for food & beverage culture, and Milano, one of the most attractive and dynamic cities in Italy and a center where you can find the finest in F&B. I am sure that this high cultural experience will enrich you and will offer you unforgettable memories.


Finally, let me add another relevant ingredient that reinforces the excellence of MFB: SDA Bocconi School of Management, European leader in executive education, the right place for participants to build on and benefit from the network of professors, alumni, managers and companies operating in the food & beverage industry.

Now, it is up to you to take this opportunity! Invest a year of your life to participate in a unique academic, professional and cultural experience that will give you the chance to grow professionally and personally.
If you want to develop and reinforce your attitude toward success, I look forward to welcoming you to the MFB 2018.

Sincerely,

Vittoria Veronesi | MFB Director


‏@VittoVe
Vittoria Veronesi | MFB 2017 Director