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International Open Enrolment Programs
Imagination is as important as ever. Italy owes its reputation of excellence to its tradition of imagination and creativity, and we believe that much of SDA Bocconi School of Management success in educate executives for the international business world will come from this foundation.
As executives interact more and more with markets that have become increasingly global in nature, they need the right kind of knowledge and skills to build competitive products, brands and services. Executives need to complement their sense of entrepreneurship with an understanding of customer's needs and habits in an international setting. Most of all, they have to manage companies that can share a common culture of values and practices that can be applied all over the world.
Our open Enrolment Programs offer is designed to satisfy all these needs, and includes:
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In this course we will address the major issues concerning how digital networks (pc-based and mobile) and social media are changing marketing and corporate communication, and therefore brand relationships and reputation management.
distance learning
September 9 – October 8
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The most relevant current issues in marketing and the commercial world from the perspective
of Senior Management. A collaboration between SDA Bocconi School of Management, ESADE Business School, and Goizueta Business School – Emory University, builds a "branding toolkit" to help executives address these challenges.
November 11-12, 2010 |
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Seeks to enhance the effectiveness of company strategy and changes within the organization through capital, network and know-how. Participants will improve their capabilities in a global investing environment – with a European flavor – and will establish high standards for decision-making at all stages of a deal.
November 8-10, 2010 |
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The Study Tour allows to directly experience through in-company visits the most advanced Japanese management practices in the field of Operations and Technology Management.
Company visits from the 2010 Study Tour will mainly focus on the automotive and household appliances sectors, as the most relevant ones in the application of Lean Management principles.
Third Edition
November 27 - December 4, 2010 |
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