International Open Enrollment Programs

Imagination is as important as ever. Italy owes its reputation of excellence to its tradition of imagination and creativity, and we believe that much of the SDA Bocconi School of Management success in educating executives for the international business world comes from this foundation. As executives interact more and more with markets that have become increasingly global in nature, they need the right kind of knowledge and skills to build competitive products, brands and services. Executives need to complement their sense of entrepreneurship with an understanding of customer needs and habits in an international setting. Most of all, they have to manage companies that share a common culture of values and practices that can be applied all over the world.

Our open Enrollment Programs are designed to satisfy all these needs, and include the following initiatives.


Forthcoming Programs:

 

EMPIRE - THE EXECUTIVE MANAGEMENT PROGRAM IN INTERNATIONAL REAL ESTATE

in Partnership with
ESSEC Business School  & International Real Estate Business School

The EMPIRE Program provides managers the right context, models and knowledge to develop an effective and innovative business strategy in the European real estate market and build concrete management results.

9 days in 3 modules:
Eltville, Germany 19-21 May 2016  -  Milano, Italy 15-17 September 2016 - Paris, France 3-5 November 2016
     

Banks

 

CREDIT RISK MANAGEMENT

CFA Institute Approved Provider Program

Participants will have the chance to focus on the critical areas of model building, managing techniques, policies and organizational solutions, within the requirements and implications of a new regulatory framework.

Milano, 18-20 May 2016

     

Banks

 

STRUCTURED PRODUCTS: RISKS, REWARDS, VALUATION

CFA Institute Approved Provider Program

At the end of the program, participants will have a broad overview of the rationale underlying the use of structured products, of how to break down structured products into their base building blocks and price them in current financial markets.

Milano, 20–23 June 2016

     
 

FINANCE FOR EXECUTIVES

Participants will develop a greater understanding and awareness of the economic implications of their decisions when it comes to planning and defining objectives, and evaluating performance. Furthermore, they will improve their ability to discuss these issues with the appropriate stakeholders.

Milano, 11-13 July 2016
     
Banks  

COUNTERPARTY CREDIT RISK: THEORY, IMPLEMENTATION AND PRACTICE

in Partnership with
The Professional Risk Managers' International Association - PRMIA

This new international program aims to explain the key aspects in Counterparty Credit Risk and CVA and look at their impact in the future. During the program, participants will get a solid theoretical background on counterparty risk and CVA, they will attend an Excel Laboratory demonstrating several practical examples and their full implementation and discuss the application of CCR in modern financial markets with leading practitioners.

Milano, 13-15 July 2016
     
MKTG  

GO TO MARKET

Adopting a strategic and international perspective, the program provides an in-depth assessment of the key issues involved in managing distribution channels. It focuses on innovative techniques and best practices in channel design and relationship management in all phases of the go to market process. Lecturers, guest speeches and practical case discussions are designed to maximize the level of interaction and opinion exchange with expert professors, guest speakers and among participants themselves.

Milano, 19-21 October 2016

     
MKTG  

INTERNET, SOCIAL MEDIA AND MOBILE FOR CORPORATE AND MARKETING COMMUNICATION

In this program, we will address the major issues concerning how digital networks (pc-based and mobile) and social media are changing marketing and corporate communication, and therefore brand relationships and reputation management.

16 online sessions, including 1 day in face-to-face (optional, it can be substituted by access to the online presentations)
27 October - 28 November, 2016

     
MKTG  

THE MARKETING IN YOU

This program focuses on the most relevant current issues in the marketing and commercial world from the perspective of Senior Management. It is fruit of the cooperation between SDA Bocconi and ESADE Business School's Faculty and aims at providing food for thought for future leading marketers, by challenging conventional managerial marketing models.

Milano, 9-11 November, 2016

     
MKTG  

RETAIL MANAGER

The program examines the mechanisms, models, instruments, and essential innovations to provide an in-depth understanding of the development of a modern distribution business and how it needs to be managed. Participants will have a unique educational experience, acquiring a comprehensive array of skills to meet management challenges in retail companies, as well as in manufacturing and services companies involved in the development and management of distribution channels.

5 days in face-to-face: Milano, 13-17 February 2017 + 2 days in distance learning (8 online sessions): February-April 2017



Past Programs:

     
 

STRATEGIC MANAGEMENT OF LUXURY BUSINESSES

in Partnership with
The Wharton School

SDA Bocconi School of Management has partnered Wharton Executive Education on a new program that explores the strategies and practices of some of the worlds' most iconic luxury brands.
Strategic Management of Luxury Businesses will provide a 360 degree approach to creating, branding, marketing, and selling that has applications for every industry.

Milano, 20-24 April 2015 -  Philadelphia, 8-12 June 2015

     


Executive Open Programs in Italian