International Open Enrollment Programs

Imagination is as important as ever. Italy owes its reputation of excellence to its tradition of imagination and creativity, and we believe that much of the SDA Bocconi School of Management success in educating executives for the international business world comes from this foundation. As executives interact more and more with markets that have become increasingly global in nature, they need the right kind of knowledge and skills to build competitive products, brands and services. Executives need to complement their sense of entrepreneurship with an understanding of customer needs and habits in an international setting. Most of all, they have to manage companies that share a common culture of values and practices that can be applied all over the world.

Our open Enrollment Programs are designed to satisfy all these needs, and include the following initiatives.


Forthcoming Programs:

     
MKTG  

RETAIL MANAGER

The program examines the mechanisms, models, instruments, and essential innovations to provide an in-depth understanding of the development of a modern distribution business and how it needs to be managed. Participants will have a unique educational experience, acquiring a comprehensive array of skills to meet management challenges in retail companies, as well as in manufacturing and services companies involved in the development and management of distribution channels.

5 days in face-to-face: Milano, 13-17 February 2017 + 2 days in distance learning (8 online sessions): February-April 2017


     
Banks  

CREDIT RISK MANAGEMENT

CFA Institute Approved Provider Program

Participants will have the chance to focus on the critical areas of model building, managing techniques, policies and organizational solutions, within the requirements and implications of a new regulatory framework.

Milano, 10-12 May 2017

     
 

EMPIRE - THE EXECUTIVE MANAGEMENT PROGRAM IN INTERNATIONAL REAL ESTATE

in Partnership with
ESSEC Business School  & International Real Estate Business School

The EMPIRE Program provides managers the right context, models and knowledge to develop an effective and innovative business strategy in the European real estate market and build concrete management results.

9 days in 3 modules:
Eltville, Germany 11-13 May 2017  -  Milano, Italy 14-16 September 2017 - Paris, France 2-4 November 2017
     
 

FINANCE FOR EXECUTIVES

Participants will develop a greater understanding and awareness of the economic implications of their decisions when it comes to planning and defining objectives, and evaluating performance. Furthermore, they will improve their ability to discuss these issues with the appropriate stakeholders.

Milano, 10-12 July 2017
     
 

PUBLIC PRIVATE PARTNERSHIPS & PROJECT FINANCE
for infrastructure development and service innovation

This program is a unique opportunity to learn the complex dynamics of PPP and project finance transactions. Such knowledge plays a key role in successful design and the implementation of such complex contracts, for public and private sector professionals alike.

Milano, 11-15 September 2017

 

     
 

REAL ESTATE VALUATION AND FINANCING

Investing in and financing properties is one of the most difficult “games in town”, therefore it is crucial to keep up with the current market changes and challenges to ensure to be able to exploit the opportunities that are still out there. This course has been designed to provide a practical and comprehensive knowledge of the whole subject.

Milano 16-20 October, 2017

     
MKTG  

GO TO MARKET

Adopting a strategic and international perspective, the program provides an in-depth assessment of the key issues involved in managing distribution channels. It focuses on innovative techniques and best practices in channel design and relationship management in all phases of the go to market process. Lecturers, guest speeches and practical case discussions are designed to maximize the level of interaction and opinion exchange with expert professors, guest speakers and among participants themselves.

Milano, 18-20 October 2017

     
MKTG  

THE MARKETING IN YOU

This program focuses on the most relevant current issues in the marketing and commercial world from the perspective of Senior Management. It is fruit of the cooperation between SDA Bocconi and ESADE Business School's Faculty and aims at providing food for thought for future leading marketers, by challenging conventional managerial marketing models.

Milano, 8-10 November, 2017

     
MKTG  

INTERNET, SOCIAL MEDIA AND MOBILE FOR CORPORATE AND MARKETING COMMUNICATION

In this program, we will address the major issues concerning how digital networks (pc-based and mobile) and social media are changing marketing and corporate communication, and therefore brand relationships and reputation management.

16 online sessions, including 1 day in face-to-face (optional, it can be substituted by access to the online presentations)
9 November - 4 December, 2017


Past Programs:

 

STRATEGIC MANAGEMENT OF LUXURY BUSINESSES

in Partnership with
The Wharton School

SDA Bocconi School of Management has partnered Wharton Executive Education on a new program that explores the strategies and practices of some of the worlds' most iconic luxury brands.
Strategic Management of Luxury Businesses will provide a 360 degree approach to creating, branding, marketing, and selling that has applications for every industry.

Milano, 20-24 April 2015 -  Philadelphia, 8-12 June 2015

     


Executive Open Programs in Italian